With the advent of online platforms, the modern era has become a golden period for exchanging ideas. Individuals worldwide are creating social media profiles, reaching out to the global masses, and becoming immensely popular as online influencers. However, an abundance of online content now poses a challenge for individuals to create their unique identities. So, on that note, here are a few tips to increase one’s social media followers: Optimize social media profiles Optimizing one’s social media profiles and ensuring visual appeal can considerably enhance visibility. Users can optimize their social media profiles by uploading a professional logo, picture, or video of the correct dimensions and using this picture across different social media platforms. This step ensures that individuals recognize one’s social media profile instantly, regardless of the platform. Another strategy to optimize one’s social media profile is to target specific keywords relevant to the nature of the content being posted and add these keywords to different parts of one’s profile, including the bio and landing pages. Understand when to upload posts The best time of the day to upload social media content on one’s profile depends primarily on the social media platform being leveraged and the social media behavior of one’s target audience.